Analyst Relations experts

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STARSIGHTERS.

THE ONLY FULLY IIAR> CERTIFIED AGENCY.

We are influencer and analyst relations experts. 

We have an unmatched track record in the industry. We are the only agency of 100% IIAR> Certified Professionals and in our first year of operating, we were recognised as the top analyst relations agency in Europe. We combine 25+ years of hands-on experience and know-how from the best tech industry AR teams, a proven track record of starting two influencer relations departments and a thought leadership practice as well as founding and running the IIAR> for 15 years.

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Ludovic Leforestier.

FOUNDER AND MANAGING DIRECTOR.

Ludovic Leforestier is a recognised thought leader in influencer and analyst relations. He has over 20 years of hands-on analyst relations experience with the very best AR teams such as Oracle and IBM. He has built two world-class analyst & influencer relations departments at management firm BearingPoint and AdTech leader Criteo. At BearingPoint, he also led the launch and development of the BearingPoint Institute. Ludovic founded Starsight in 2021.

He co-founded the Institute of Industry Analyst Relations (IIAR>) and is currently serving as one of its Board Members. He is the founder of Starsight Communications, a new kind of specialist analyst & B2B influencer relations agency.

SKILLS.

  • Coaching and supporting C-level executives and spokespersons around engagement, positioning and messaging.
  • Weaponising insights for sales, marketing and communications.
  • Team management, sales and product management, multicultural experience.

Chloe Roberts.

Senior Analyst relations Manager.

Chloe Roberts

Chloe Roberts has worked directly in analyst relations for over 3 years. Her experience includes working with large enterprises, Hewlett Packard Enterprise (HPE) and Microsoft, as well as a variety of start-up and scaleup clients with Starsight. In May 2021 Chloe joined the IIAR> as a member and became a certified Industry Analyst Relations professional.

She has a BSc (Hons) in Communication and Media Studies from Loughborough University and is currently studying for a Masters in Strategic Communication at the University of Western Australia.

Skills.

  • Logistics management for events; online and offline, large-scale and small-scale.
  • Optimising AR programs through considered organisation and prioritisation.
  • Excellent writing, presentation and proofreading skills.

Ksenia Efimova.

Senior analyst relations manager.

Ksenia Efimova has over 10 years of experience with market and competition analysis, go-to-market and communication strategy analysis and development in the technology industry. 

In her previous role as a market analyst and consultant, she has assisted various market players starting from service providers up to SMBs to better understand market trends and developments and adjust their business to fit market and target audience needs.

She is IIAR> certified and holds a Masters of International Marketing from the State University of Omsk and a Bachelor of Science from University of New York in Prague.

SKILLS.

  • Communication strategy development and optimisation based on the state of the market.
  • Project management and process optimisation.
  • Versatile market analysis skills and techniques.

Raluca Faloba.

SEnior analyst relations manager.

Raluca Faloba has almost 15 years of experience in Communications providing services for clients in various industries like energy, IT, banking, airline, and health. 

She is IIAR> certified and holds a Master of Science in Public Relations from the University of Stirling, which is Chartered Institute of Public Relations certified.

Her educational background includes bachelor’s degrees in Business Administration & Marketing.

SKILLS.

  • Communications skills.
  • Project management skills and processes.
  • Analytical skills with a detail-oriented mindset.

Hervé Dhelin.

Senior analyst relations manager.

Hervé Dhélin has over 20 years of experience in marketing, corporate communication and analyst relations. He has created disruptive marketing and communication strategies and integrated all marketing disciplines to support company business objectives. 

Hervé has worked for various software vendors managing their marketing teams, from start-ups (Atakma Technologies, Sense4data) to scale-ups (EfficientIp) to very large software vendors (BMC, Mercury, SPSS, IBM) helping them open new markets, outperform competitors and increase revenue in EMEA, APAC and North America.

He is IIAR> certified and a digital communication specialist (SEM, SEA, SEO, Content Marketing, Inbound, Outbound, Marketing Automation), he is also a professor at University Paris Cité where he teaches digital communication to Master 1 students.

SKILLS.

  • Global Marketing Leadership.
  • Team Building & Management.
  • Strategy.
  • Marketing & Communication Plan.
  • Go-To-Market.
  • Analyst Relationship.
  • Press Relations.
  • Product Marketing.
  • Business Development.
  • Sales Enablement.

Madhurima Deb.

Analyst relations manager.

Madhurima Deb has almost 9 years of experience in Communications, catering to clients across a diverse range of industries, including energy, IT/ITES, Semiconductor, Telecom, Entertainment, Beverage, and Automobile sectors.

Madhurima’s professional journey has taken her to five different countries: India, Malaysia, Singapore, Ireland and the UK. This has endowed her with a versatile and adaptable set of skills. Over the course of her career she has developed a keen interest in storytelling, digital branding, and conducting in-depth analyses of consumer behaviour patterns, all of which significantly impact corporate and brand development strategies.

She is IIAR> certified and holds a MSC in Digital Marketing from the UCD Michael Smurfit Graduate Business School, Dublin, an Executive MBA from SVKM’s Narsee Monjee Institute of Management Studies (NMIMS) in India and a Master in Mass communication from Makhanlal Chaturvedi National University of Journalism and Communication, India.

SKILLS.

  • Project management
  • Internal and external communications.
  • Employer branding.
  • Client services.
  • Social media management.
  • Event planning.

Paula Schmidt.

Senior analyst relations manager.

Paula Schmidt is a seasoned professional with 35+ years in the ICT industry, specializing in Industry Analyst Relations. Her expertise includes creating and executing targeted analyst programs, building and managing relationships with key analysts, and integrating analyst relations into strategic business activities. 

Paula has worked at DXC Technology, Avaya, CA, Siemens Nixdorf, and IDC. During her long career she has had the pleasure of building relationships with many industry analysts and raising the profile of analyst relations within her company.

SKILLS.

  • Extreme attention to detail.
  • Genuine relationship building.
  • Existing industry connections.
  • Public relations.
  • Business strategy.
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Starsighters values.

  • We’re bold, transparent and assertive 
  • We’re curious, with a thirst for knowledge and a deep understanding of technology and our clients
  • We’re strategic minded, experts in identifying insights in weak signals to refine clients positioning
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Careers.

Starsight is always on the look out for ambitious analyst & influencer relations experts.

To view any current open roles, visit our LinkedIn page.

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The Starsight Collective.

WORK WITH THE BEST NETWORK.

The Starsight team has unparalleled expertise in influencer and analyst relations. For the rest, we call on the best. We have partnered with industry experts that we have met over the years to bring you the Starsight Collective. Together, our network helps your company thrive. Get in touch to discover the power of analyst relations and benefit from our Collective’s expertise!

Nigel Montgomery logo. Black and blue text of company name. Starsight Collective member.

A bespoke technology research and advisory company based in Oxford, UK. The services provided by Nigel Montgomery Limited are based on the 20+ years he previously spent as an industry analyst. 10 at ERP & Value Chain leaders AMR Research – as the first non-US analyst. 10 as an analyst at advisory firm Gartner Inc. To sum up, Nigel has experience and expertise across the industry.

Eureka Box logo. Company name in purple text. Starsight Collective member.

Eureka Box is a virtual communications agency that helps science and technology businesses to enter, educate and grow international markets. 
Their clients get hands-on involvement from senior consultants. They also benefit from optimised budgets to get more done in more places. Finally, clients receive a consistently high quality of service delivery across markets.

Logo for otter advisory, a blue graphic of an otter above the company name in blue.

Thomas Otter was part of the leadership that scaled SuccessFactors to run over 50 million users. At Gartner, he drove the HRTECH research agenda that helped shape the industry. Today, he subsequently advises leading and emerging HRTECH vendors and their investors, guiding them to build better products and be more successful.

ARInsights logo. Company name in blue and grey text.

ARInsights’ flagship solution, ARchitect enables hundreds of leading companies to further increase awareness and enhance knowledge-sharing with all the industry analysts that influence their business. This is in addition to multiple complementary products. In short, ARInsights help measurably improve the efficiency and productivity of AR professionals every day.

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