Who are the top 100 industry analyst firms for b2b tech influence?
There are over 100 industry analyst firms of market importance. Read this blog to understand who the key market players are and how they fit in the market.
best practices
The rise of B2B peer review sites.
Download our eBook on peer review sites to learn how to manage your reputation and leverage social proof to win trust and deals.
4 ways to make your analyst relations strategy drive value in 2023.
Learn how analyst relations can boost your business and improve your company strategy in 2023.
Gear up for 2023 with analyst predictions.
Each year, analysts host predictions events. How can these help you plan for business success? Read this blog to find out how and to access these insights.
3 ways to use inquiries as your secret competitive weapon.
Three examples of ways you can leverage analyst inquiries for ROI on your analyst firm research contracts and to get smarter faster.
Magic numbers: the hidden impact of market shares and forecasts.
We explain how technology vendors can make magic with market shares and forecast reports from industry analysts. With input from analysts at firms including IDC, Canalys, PAC and ITCandor.
How to move the dot in the Gartner’s Magic Quadrant?
Prepare to compete at Olympic-level in your next Gartner Magic Quadrant with tips for success from our partner, Nigel Montgomery.
How are your analyst research subscriptions like a gym membership?
Starsight’s five drills for industry analyst research subscriptions show how they are just like a gym membership. Both are use it or lose it and for both you need to put in the work to see results.
To swag or not to swag? How giveaways can support your analyst relations strategy.
A Starsight survey of analysts and AR pros gave us valuable insights on industry best practices when it comes to event swag.
10 truths on Analyst Relations for tech startups
AR does not have to be a “blue-chip vendor only” advantage. Tech startups, can, and should, implement AR programme as early as possible.